Every individual can attain excellence by transferring knowledge and assimilation of moral values to become professional graduates capable of developing knowledge, self, society, and nation.
To enhance the knowledge and expertise of Bumiputeras in all fields of study through professional programs, research work, and community service based on moral values and professional ethics.
To establish UiTM as a premier university of outstanding scholarship and academic excellence, capable of providing leadership to Bumiputeras’s dynamic involvement in all professional fields of world-class standards to produce globally competitive graduates of sound ethical standing.
Objectives:
- To provide maximum opportunities for bumiputeras to pursue professionally-recognized study programs in science, technology, industry, business, arts, and humanities.
- To provide quality and innovative programs of study relevant to current market needs and customer demands and align with policies of national development.
- To establish a human resource development program as a tool for the assimilation of a value system within the university community.
- To ensure that UiTM graduates are adequately prepared to join the local as well as the global workforce.
- To establish UiTM as a center of excellence that is accountable for the effective and efficient management of its human resources, finances, and assets to achieve its educational objectives while playing its role as a catalyst in community development.