COMPLETE Global Director, Commercial Analytics - Americas, US-PA, King of Prussia, CSL Behring

The Director, Global Commercial Analytics & Data Strategy will act as strategic partner to frame, investigate, and answer key commercial operations questions globally and ensure that these questions are addressed in all relevant analytics and insights plans across CSLB geographies. This role will be responsible to lead 3 key commercial analytics functions/capabilities:

• Commercial Analytics (which would cover but not be limited to global pricing, market access and tendering analytics, customer profiling, targeting and segmentation, sales force design and structuring, design/develop performance KPIs etc)
• Global Performance Reporting (track and report local/regional/global brand performance) & Governance
• Global Commercial Data Strategy (management and governance of global commercial data and associated capabilities)

The position scope is global and entails close and diligent collaboration across a variety of functional areas including global therapy area teams, local/regional commercial operations, global commercial finance, global operations/manufacturing, I&T etc among various key stakeholders. This role will build relationships with its regional and global commercial operation peers to improve the efficiency and effectiveness of the Marketing and Sales initiatives of respective organization and be the trusted partner who consistently delivers actionable insights.

Main responsibilities:

• This position will own and manage the commercial data and analytics capability and platform (Insights360). It will be responsible for developing and executing a comprehensive change management strategy to improve commercial data/insights literacy as well as the adoption of I360 capabilities, while managing data operations, reporting, and analytics built upon and driven via Insights360 program
• Guide and shape the development of KPI's/brand health monitoring at global level to enable clear/quick brand performance diagnosis and impact tactical plans to drive better commercial results. Ensure these KPIs are aligned to key business/commercial priorities. Partner with finance and regional performance monitoring/reporting leads to ensure development/maintenance of these KPIs
• Own, manage and lead the continuous improvement of the Insights360 platform, seeking opportunities to consolidate further data sources and offer incremental value to the CSL Behring organization. Work with the Commercial organization to continuously improve these platforms, seeking user feedback and developing and enhancements roadmap that ensures platforms meet the needs of the organization. Collaborate/partner with owners of global platforms to ensure data/insights are pulled from across databases/systems, analyzed to derive trends and address complex business queries
• Responsible for aligned commercial data strategy and set up operations group to deliver on key areas of data procurement, system design and integration plans. Lead the strategy and operations for CSL Behring’s commercial data environment, including the ongoing operations on existing infrastructure
• Partner closely with CSL Behring’s Business Technology and Enterprise Excellence teams; and also with external partners to translate vision into aligned strategies, strategies into roadmaps; and roadmaps into ongoing execution
• Responsible for rapid, high-quality turnaround on ad-hoc business analytics requests for Executive Leadership and other stakeholders
• Partner with the regional/global Business Insights teams to add value through analysis and insights to inform TA/Product business strategy and execution. Collaborate on analytical methodologies for conjoint analysis, discrete choice analysis, quantitative message testing, product positioning, and segmentation using both primary market research data, sales execution data, secondary physician/patient data analogues etc
• Develop industry leading rare-disease focused customer profiling database/infrastructure while collaborating with the regional commercial operations, Global data/information management strategy and Business Technology teams. Leverage this customer profiling infrastructure to help inform market development strategy for pipeline assets, go-to market strategy for near-launch assets and tactical plan updates of inline assets
• Partner with stakeholders in Global Commercial TA leadership teams to recommend, define and implement unique and innovative Customer Analytics plans that generate insights and influence business priorities and objectives during the market development for pipeline assets
• Develop next tier analytics plan consolidating data/insights from multiple platforms e.g. CRM (Customer Relationship Management), Global Tender Management (TM), Global Forecasting, Digital Health etc. Collaborate/partner with respective owners of these global platforms to ensure data/insights are pulled from across databases/systems, analyzed to derive trends and address complex business queries
• Partner with CSL enterprise level Advanced Analytics team to identify opportunities to integrate new capabilities from the AA/AI group. Educate key internal stakeholders on the impact of applying advanced analytics and predicative modeling

Qualification and Experience Requirements:

Education: Bachelors preferably Masters Degree in one of the following fields: Business Administration, Pharmacy, Math/Statistics, Bio-technology, Engineering or Finance

Experience: 12+ years of progressive experience in data mining, modeling, commercial strategy design and running data analytics projects within pharma/bio-tech industry. At least 5+ years of deep experience of commercial operations analytics at regional (preferably US/EU) and/or global level. Management/demonstrated leadership experience. Experience within rare-disease data generation, management and analytics would be a plus

Competencies:

• Deep expertise in generating commercial insights from large transactional data sets, including medical Claims and Specialty Pharmacy data
• Expertise in various syndicated commercial data-sources (sales/volume, patients, payers/providers, promotional etc) – both global and regional; and their limitations
• Experience with advanced analytics tools (R, SAS, Python), "big data" technologies, and advanced analytics techniques along with knowledge of data-visualization/BI tools such as Tableau, Qlik, Micro-Strategy or equivalent
• Strong leadership and management experience building, developing, empowering and retaining a team
• Ability to prioritize and manage multiple priorities in a lean organization
• Excellent communication/negotiation skills
• Entrepreneurial attitude and approach
• Experience working in multi-site/global environment
• Builds bridges and proactively improves cross-business collaboration
• Experience with immunology/neurology therapy area as well as specialty product analytics is considered a plus

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Our Benefits

CSL employees that work at least 30 hours per week are eligible for benefits effective day 1. We are committed to the wellbeing of our employees and their loved ones. CSL offers resources and benefits, from health care to financial protection, so you can focus on doing work that matters. Our benefits are designed to support the needs of our employees at every stage of their life. Whether you are considering starting a family, need help paying for emergency back up care or summer camp, looking for mental health resources, planning for your financial future, or supporting your favorite charity with a matching contribution, CSL has many benefits to help achieve your goals.

Please take the time to review our benefits site to see what’s available to you as a CSL employee.

About CSL Behring

CSL Behring is a global leader in developing and delivering high-quality medicines that treat people with rare and serious diseases. Our treatments offer promise for people in more than 100 countries living with conditions in the immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. Learn more about CSL Behring.

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As a global organization with employees in 35+ countries, CSL embraces diversity and inclusion. Learn more about Diversity & Inclusion at CSL.

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