Social Operations Specialist, AWS Social Media - New York

Job Description

Amazon Web Services (AWS) in Seattle, a subsidiary of Amazon.com and a leader in cloud computing, is seeking a talented social media operations manager.

In this role you will be supporting the social operations and administration of social platforms and tools of the AWS Social Media team. You’ll work across the WW Marketing organization to implement and support social operating processes and procedures that raise the bar and build best-in-class social marketing motions. You will manage critical AWS social media tools and processes including internal training and support, employee use of social media, and publishing tools.

Ideal candidates must have an incredibly strong understanding of the social media landscape, experience administering brand accounts on social platforms, strong written and verbal communications skills, strong project management skills, the ability to influence others, and strong cross-functional leadership. This role requires an individual who can simultaneously dive deep into the day-to-day issues of our global social media properties and at the same time think big about the social media industry and the trends that are emerging.


Key job responsibilities
The Social Media Operations Manager will partner across all tools and operational processes than support the Global Social Media program including:

• The administration of the AWS Sprinklr environment and supporting 300+ active users.

• Own functional/operational social media support tickets, requests, escalations, etc. from AWS social media users.

• The administration of 75+ AWS brand social media accounts across existing (Facebook, Instagram, LinkedIn, TikTok, and Twitter/X) and emerging social platforms.

• Define and maintain organizational best practices and standard operating procedures.

• Develop operational processes and the delivery of associated documentation to all end users across the organization.

• Explore new and emerging social platforms for further expansion of the AWS footprint at scale.

• Develop and host training for employees on AWS social media processes and procedures.

• Partner with internal teams including AppSec and InfoSec to ensure operational rigor and security compliance across all social media marketing motions.

About the team
The AWS Social Media Team is part of the AWS WW Marketing organization. We are responsible for defining AWS social media brand marketing strategy, overseeing social brand style & voice, brand account administration & governance, all AWS social media policies, performance audits, social listening, and social media training. We also spearhead the planning and execution of strategic social campaigns by partnering with connecting with AWS teams across the organization. Our team is responsible for the administration and performance of the AWS social portfolio consisting of 90+ brand accounts across all social platforms.

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
 
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. 

Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. 

Basic Qualifications:

- A deep working knowledge of modern and emerging social media best practices, trends, and norms.
- 3+ years of experience working with social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube, etc.) in a professional capacity for an enterprise brand.
- 3+ years of reporting on social media performance at an enterprise level.
- 3+ years of experience working with social media publishing tools (Sprinklr, Hootsuite, etc.) in a professional capacity for an enterprise brand.

Preferred Qualifications:

- A deep functional knowledge of the current and forward-looking social media landscape including hands-on administrative experience with platforms including but not limited to; Meta Business Suites, LinkedIn Business Manager, and TikTok Ads Manager.
- 3+ years of developing and delivering operational process documentation in support of enterprise social media marketing activity.
- 3+ years of developing actionable and data-driven insights & reporting on social media performance at an enterprise level.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $53,200/year in our lowest geographic market up to $113,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.