Social Media Specialist II - Bristol, CT, USA

Job Posting Title:

Social Media Specialist II

Req ID:

10093937

Job Description:

ESPN is seeking a Social Media Specialist II who will discover, develop, and distribute engaging content that will thrive on ESPN-branded social media accounts across Instagram, TikTok, Twitter, and Facebook. This position will require live social programming and support of multiple sports with a focus on the main ESPN and SportsCenter social accounts.

Responsibilities:

• Surface and curate engaging social content for Instagram, TikTok, Twitter, and Facebook.
• Write, edit and enhance social copy to ensure that writing style is consistent with account voice and editorial policies.
• Stay up-to-date with the latest social media trends, tools, and best practices to ensure ESPN remains a leader in digital engagement.
• Generate new ideas for social media posts and execute against them from start to finish, including occasional video and photo editing.
• Collaborate with a few internal partners to make social content compelling and comprehensive.
• Work in a variety of platform-specific content management and social analytics systems.
• Analyze performance of social content and incorporate insights into future content decisions.
• Output subject to oversight by supervisors and peers to ensure audience interest, accuracy, and adherence to established editorial procedures.
• Edit and enhance video clips, graphics, and images to maximize their impact on social media platforms.
• Proactively search for and identify high-quality User Generated Content (UGC) that resonates with sports fans and aligns with ESPN’s brand, leveraging social listening tools and platform-specific search techniques.
• Sports happen on nights, weekends, and holidays and those shifts will be regular and required in this position.

Required Qualifications:

• Minimum of 2 years of experience in social media or a closely related field
• Minimum of 1 year of experience using video editing software (e.g. Final Cut, Premiere, After Effects)
• Minimum of 1 year of experience using photo editing software (e.g. Photoshop, InDesign)
• Elite knowledge of the sports landscape, including current athletes, rules, and events
• Sound editorial judgment, writing and editing skills
• Ability to react quickly and positively under pressure
• Strong communication and organization skills
• Appreciation for and understanding of internet pop culture
• Familiarity with ESPN’s content across multiple platforms

Preferred Qualifications:

• Minimum of 2 years of experience using video or photo editing software (e.g. Final Cut, After Effects, Premiere, Photoshop)
• Commanding knowledge of emerging social media trends

Required Education:

• High School Diploma

Preferred Education:

• An undergraduate degree in journalism, communications, online/multimedia or related field OR a high school diploma and a suitable combination of related training and experience.

#ESPNMedia

The base salary for this position in New York, NY is $77,100 - $103,400 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

Social Media, Content Optimization, NEXT

Job Posting Primary Business:

Social Media

Primary Job Posting Category:

Digital Media / Social Media (General)

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Bristol, CT, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2024-06-25