Senior Product Manager II, Subscriber Acquisition - Santa Monica, CA, USA

Job Posting Title:

Senior Product Manager II, Subscriber Acquisition

Req ID:

10092484

Job Description:

Job Description:
At Disney Entertainment and ESPN Technology, we are experiencing explosive growth, reaching 225M total subscriptions globally across our streaming product portfolio. As we continue acceleration across all our streaming services (Disney+, Hulu, ESPN+, and Star+) we are looking for a Senior Product Manager who will focus on acquiring new and returning subscribers through our sign-up flows. The Senior Product Manager will own the strategy and execution across the commerce organization to create first-class experiences to acquire new subscribers to our services within
Disney Entertainment and ESPN Technology.

This is a global role with broad scope across all platforms that our products are offered — website, mobile app, and streaming devices. The ideal candidate has a deep understanding of user motivations and the variables that influence
purchase decisions among a multitude of product offerings. They must also be passionate about acquisition and build for scale, while being flexible enough to adapt for regional requirements. If you are someone whose dream job sits between business strategy and engineering, you are an expert in both crafting a vision and driving successful execution, and are excited to build scalable
features that will drive global growth for years to come, we invite you to apply for this role.
Responsibilities
. Define the vision and priorities to maximize subscriber acquisition within our Commerce sign-up flows by focusing on business outcomes and delightful consumer experiences.
. Continuously analyze KPIs and acquisition performance to identify and execute on A/B experiments. Leverage both quantitative and qualitative data to target the right offer to the right customer.
. Partner with engineering, design, and program management teams to deliver work on time and with high quality.
. Socialize and gain alignment for requirements across other product management domains such as identity, billing, and payments.
. Communicate and document plans effectively to organize work for execution, both feature releases and experiments.
. Partner with regional stakeholders around the world to address consumer, legal, and regulatory nuances while solving for global scale.
. Collaborate cross-functionally with engineering, design, marketing, legal, user research, data science, platform and media delivery teams.
. Identify new opportunities and effectively influence the Product roadmap with executives and workstream leads through the use of data and strong Product sense.
Basic Qualifications
. Bachelor’s degree and 7+ years of product management experience or advanced degree, focusing on driving business outcomes through executive alignment and flawless execution.
. Detail-oriented, technical, can design and interpret data, and can propose high-yield bets to drive and exceed goals.
. Solid understanding of statistics concepts (e.g., hypothesis testing, regression analysis) and UX best practices.
. Exceptional written and verbal skills, a proven ability to articulate a team vision and translate technical concepts into material that can be broadly understood across the company.
. Ability to make decisions in ambiguous situations and a fast-paced environment with constantly evolving business needs.
Required Education
Education in technology or business domains. An undergraduate degree in computer science, engineering, finance, economics or related disciplines is a plus, MBA preferred
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories
and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

The hiring range for this position in Santa Monica, CA is $149,300 to $200,200 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

Disney Entertainment & ESPN Technology

Job Posting Primary Business:

Commerce, Growth, & Identity

Primary Job Posting Category:

Product Management

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Santa Monica, CA, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2024-06-11