Work Flexibility: Hybrid
Position summary:
This position aims to support and conduct Mako marketing activities in building and executing strategic marketing programs for all Mako SmartRobotics portfolio. Including medical education programs, annual marketing plan, market development plans, pricing and channel strategy to grow sustainably in a profitable way. In addition, this position focuses on reinforcing Stryker branding and engagement with KOLs.
Essential duties & responsibilities: (detailed description)
- Collaborate to achieve sales target and gain market share, set up marketing plan for product promotion strategy to drive product growth and market expansion
- Develop and execute PR/Patient marketing programs for Mako collaborating PMs and handling agency
- Close communication with sales and MPSs(product specialist) to develop and deploy effective marketing plans
- Support and execute valued-added MedEd programs including certification course/TPEC/Conferences for customer engagement with compliance via KMDIA regulations
- Manage MedEd-related inventory management, incl., surgical instruments, disposables and other goods
- Marketing tools and collaterals development and management
- Market analysis and data management to understand market dynamics and capture core insight
- Have good knowledge about product features and benefits and well understanding on market key competitors and their relative strengths/weaknesses
- Budget management: NA, CER, and samples etc for timely payment
- Project tacker and KPI monitoring
Education & special trainings:
- Bachelor's degree in marketing, business, or related field preferred
Qualifications & experience:
- 2+ years of experience in marketing and/or MedEd
- Proficiency in utilizing Microsoft Office products (PowerPoint, Outlook, Excel, Word, etc.)
- Organizational and time management skills
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- English communication skill preferred
More Information
Application Details
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Organization Details
Stryker
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