Job Posting Title:
Senior Analyst, ResearchReq ID:
10064533Job Description:
Job Title
Senior Analyst,
Cross-Platform & Data Operations,
Regional and UK
Department
Research and Insights
Line of Business
Media Networks
Contract Type
FTC, Fulltime
Location
Hammersmith, London, UK
Reports To
Senior Research Manager,
Regional and UK
Direct Reports
None
Overall Purpose of the Role
This role, within The Walt Disney Company (TWDC) Cross-Platform Research team, is responsible for representing the voice of the consumer and putting the consumer at the heart of business decision making.
In a constantly evolving media environment, the Senior Analyst, Cross-Platform & Data Operations, plays a vital role in assisting different lines of business by providing insights into audience performance and marketplace dynamics across content and viewing trends from both linear and non-linear platforms. This role is dedicated to analysing and interconnecting platform data across various content genres: Kids & Family, Factual, and General Entertainment.
Partnering with Business Development, Content Strategy and Media Networks teams, this individual is deeply passionate about analysing viewer data for a range of sources and can extract insights efficiently, as well as ensure data cleanliness and accuracy. Furthermore, they have an innovative approach to data manipulation and analysis, always looking for ways to improve and streamline existing processes.
This role will support the Senior Research Manager, Cross-Platform and Data Operations, and works in partnership with the wider Media Research and Insight team. This position is a fixed term contract.
Areas of Responsibility
- Support the CP&A team in greenlight evaluation for Disney+ original productions through insightful content analysis and data pulling
- This role is responsible for integration of industry tools for SVOD measurement into our analysis repertoire, the main point of contact for supplier relationship and the internal power user
- Ownership (maintaining and updating) of centralised cross-platform data classification dictionaries to the higher standards of accuracy
- Lead in the day to day relationship with Data Platform team in developing and maintaining tools and cloud-databases and providing conduit with broader media research team
- Produce 3rd party data reports and support team management in championing across LOBs
- Partnering with the broader research team in evolving insights and trends for specific stakeholder groups
- Support the Senior Manager due diligence activities for newly adopted tools running stress-test analysis for data robustness and reliability
- Working with local market research teams within EMEA, sharing best practice and guidance where applicable
- Ensure specific insights support the local UK business
- Build independent relationships and be comfortable presenting across functions focused on the genre
Areas of Accountability
Senior Research & Insights Manager, Regional and UK
Director, Research and Insights, Regional and UK
Skills Required
- Experience in data visualisation, database and analytics tools (preferable skills but not essential)
- Highly numerate and excellent analytical skills, including data manipulation
- Outstanding attention to detail and ability to manipulate large datasets
- Excellent organisational, written and presentation skills
- Excellent communication and interpersonal skills
- Ability to build clear insight from analysis & presentation of research data from a variety of sources
Experience & Professional Skills Required
- Proficiency in SQL and experience querying large cloud-based data warehouses (e.g. Snowflake)
- Desirable experience with R or Python
- Experience within a broadcaster or media research consultancy setting
- Advanced skills in Microsoft Office applications especially Excel and PowerPoint
- Experience using Power BI, Tableau or Power Query – creation of PBI Dashboard is a plus
- Experience in audience TV measurement tools, e.g. TechEdge
Competencies Required
Thinks Strategically
- Stays current on media industry trends, and TV measurement advances
- Examines issues from a broad perspective, considering impact beyond immediate scope
Builds Relationships
- Resolves conflicts effectively
- Manages the needs of diverse stakeholders
- Interacts well with people who have different backgrounds and work styles.
Communicates Effectively
- Tailors message appropriately to audience
- Listens and asks questions to ensure understanding
- Conveys relevant information in a candid and timely manner
Drives Results
- Develops appropriate metrics to assess business performance
- Analyses problems effectively and takes action to resolve
- Uses technology to facilitate better results
- Holds self and others accountable to high performance standards
Inspires Creativity and Innovation
- Proactively looks for new opportunities
- Supports new initiatives
- Demonstrates flexibility in response to changes
Exhibits Professional Excellence
- Maintains composure under pressure
- Earns the trust and respect of colleagues, partners and stakeholders
- Strives for self-improvement, pursuing excellence with integrity and passion
Additional Information
Completed By
Mauro Ferrara, Senior Research Manager
Date Agreed
September 23
Job Posting Segment:
EMEA OperationsJob Posting Primary Business:
Direct to Consumer (EMEA)Primary Job Posting Category:
Market/Audience ResearchEmployment Type:
Full timePrimary City, State, Region, Postal Code:
London, United KingdomAlternate City, State, Region, Postal Code:
Date Posted:
2023-10-18More Information
Application Details
-
Organization Details
2004 The Walt Disney Company Limited GB
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