COMPLETE Advanced Analytics Analyst - Santa Monica, CA, USA

Job Posting Title:

Advanced Analytics Analyst

Req ID:

10064774

Job Description:

Department/Group Overview:

Supporting the Disney Advertising Sales organization within Entertainment and Sports, the Data Science & Analytics team are subject matter experts in each of the following areas:

• Creating and optimizing audience segmentation models that enable us to target specific audiences based on brand affinities, app behavior, and video viewership among other things
• Examining other ways to expand audience sizes and depth through look-alike modeling of behaviors within our own network of digital properties
• Analyzing the performance of models in real-world campaigns and collaborating with the audience modeling team to optimize and refine the models.

Job Summary:

We’re looking for an intellectually curious, business-savvy, analytical powerhouse to join the Data Science & Analytics team as an Advanced Analytics Analyst. In this role, you will be responsible for driving improvements across Disney Advertising’s portfolio of offerings by using data. Working collaboratively with cross-functional teams, you will develop, drive, and oversee new strategies to ensure the growth of the business and the overall bottom line.

Responsibilities and Duties of the Role:

% of Time

• Help grow a multichannel advertising technology capability by using internal and external datasets to expand our reach within and across platforms - 10%
• Analyze complex data sets representing millions of users to understand user behavior and identify key characteristics of groups of users to better define audience segments - 20%
• Balance business timelines with scientific rigor to improve decision-making while working in an MVP (minimum viable product) model environment - 20%
• Review results from and provide feedback on controlled experiments to test hypotheses and improve best practices across the organization - 10%
• Build reporting tools to enable self-service for sales teams - 20%
• Work with internal partners to define analytics needs and scope projects - 20%

Required Education, Experience/Skills/Training:

• B.A. or B.S. degree in a quantitative field (Math/Statistics, CS, Engineering, Business, Economics, experimental science, or similar)
• 3+ years of experience driving measurable results (monetization, engagement) with digital products across various business models
• Experience with SQL, complex, large-scale relational databases, statistical programs, and other tools with the ability to learn other technical applications quickly to compile and interpret quantitative data
• Experience building complex visualizations (Tableau and Looker a plus)
• Innovative thinker capable of operating both in a strategic capacity (big-picture perspective, asks "why") and a hands-on/execution capacity (detail-oriented, conscientious)
• Ability to confidently translate quantitative analyses into compelling and actionable recommendations
• Great communication skills

Preferred Education, Experience/Skills/Training:

• Advanced/graduate degree in a quantitative field
• Experience in SAS, Python, R, or any scripting language

The hiring range for this position in Santa Monica is $93,400.00 to $125,200.00per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

Advertising Sales (Non-DTC)

Job Posting Primary Business:

Client Sol & Addressable Enablement (Non-DTC)

Primary Job Posting Category:

Tech Data Analytics

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Santa Monica, CA, USA

Alternate City, State, Region, Postal Code:

USA - NY - 77 West 66th St

Date Posted:

2023-10-13