JanSport: Art Director (Global JanSport and NORA Eastpak) - USCA > USA > Colorado > Denver - VF Denver

Now that you’ve found the job description, what’s next? 

At JanSport, we believe our brand embodies the spirit of self-expression and discovery. Our packs reflect us as people – rugged, ready, and inspired. We’re built to pursue daily adventure and help you discover your world. 

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who express ourselves with the bags we carry and the positive movements we support, JanSport just may be the place for you.   

To learn more about our values and our culture, visit JanSport Careers or www.jansport.com. 

Art Director

What will you do? 

A day in the life of an Art Director at JanSport looks a little like this. 

You'll ignite your creative vision at the forefront of design and innovation. As a key player in our company, you'll help lead a team of designers, nurturing their talents to craft compelling visual experiences. From initial brainstorming to final execution, you'll oversee the entire creative process, ensuring our brand identity shines through in every detail. Collaborating seamlessly across departments, you'll transform marketing objectives into captivating visuals, while also spearheading photo and video shoots to capture our brand essence with stunning imagery and dynamic storytelling. 

Let’s break down that day-in-the-life a bit more. 

• Collaborate, challenge and enrich brainstorms and ideation processes across clients and deliverables, generating clear ideas, concepts and executions 

• Work with account, strategy and creative teams to ensure the design vision is executed in a consistent, on-brand and world-class manner, ensuring high standards for design quality 

• Lead projects from concept through execution by producing sketches, storyboards, art layouts through photo and video shoots, based on creative visions and ideas 

• Manage multiple projects and deadlines in a highly organized and detailed manner 

• Be a true product expert, focused on holistic, product-driven narratives that showcase the innovation of both brands while elevating seasonal product collections & emerging technologies that define our unique brands within the Global Pack’s space 

• Work in lock step with the eCommerce, Retail and Brand teams to ensure seasonal consistency in art direction across multiple categories 

What do you need to succeed? 

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5+ years of experience and professional achievements with a strong portfolio showcasing your creative abilities and design versatility. 

The foundation skills you will need in this position are: 

• Keep up to date with innovative creative work across industries while embracing diverse trends, skills, specialties and viewpoints 

• Mentor design team members through critique and guidance of their work to maintain consistent creative quality in-line with client branding 

• Love the challenge of discovering what makes GenZ consumers engage and develop a fandom with a brand 

• Previous experience in productions showcasing art direction for both photo and video 

• Demonstrating effective team collaboration skills including directing design teams 

• High proficiency in contemporary design tools: Adobe Creative Suite, Premier Pro, Figma, GIF creation, advanced photography skills, video editing experience a plus 

• Retouching and recoloring of assets 

• Strong understanding of market trends, consumer insights, and cultural nuances to create impactful and relevant designs 

• Excellent communication and presentation skills to effectively convey concepts and ideas to team members and stakeholders 

• Strong understanding of design principles, typography, layout, and color theory 

• A keen eye for detail and a passion for staying current with design trends and innovations 

• Ability to thrive in a fast-paced, dynamic environment while juggling multiple projects and deadlines 

There are also a few skills that are not required but preferred. 

• Video Editing 

• Talent direction 

• Management of vendors and team 

What do we offer you? 

At JanSport, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).  

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.  

To learn more about JanSport’s benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”.  

To learn more about JanSport’s Diversity and Inclusion efforts, go to www.jansport.com.  

Now WE have a question for YOU.  

Are you in?