Senior Copywriter - Cape Town, Roodebloem Manor Campus

About Accenture  

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance public services—creating tangible value at speed and scale. We are a talent and innovation led company with 738,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology with unmatched industry experience, functional expertise and global delivery capability.

We are uniquely able to deliver tangible outcomes through our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Accenture Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients succeed and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com. 

Accenture Song is one of the most innovative and fastest growing teams at Accenture. Combining the feel of a start-up and the advantages of being a global player, Accenture Song truly has a diverse and multi-talented team.

Accenture Song is the leading digital transformation agency in the world that can deliver true end-to-end digital services.

Responsibilities (but not limited to):

• Collaborate (and work closely) with the creative team from brainstorming to conceptual development

• Collaborate with the broader internal stakeholders to bring value and cohesion

• Listen to understand the brief to ensure clarity before undertaking tasks and seek solutions

• Research and understand the client's needs and target audience

• Strategic thinking, analyse situations and respond with solutions

• Craft copy that is suited to all forms of advertising without sacrificing quality (i.e. TVC, radio, print, social media etc.)

• Understand relevant social media platforms and tools and understand the fundamentals of great content marketing

• Comfortably adapt voice, style, and other characteristics in accordance with the client’s brief

• Proofread copy to ensure there are no spelling/grammar/tonal errors

• Present final copy to the Group Head / Creative Director

• Guide and support the junior creative team by providing constructive feedback

• Keep abreast of advertising trends within industry best practices

Qualifications / Requirements / Skills:

• Tertiary qualification in Copywriting / Advertising
• Proficient in Office365 (i.e. MS Teams / Word, PowerPoint, etc.)
• Minimum 4 years working experience as a Senior Copywriter in an Advertising Agency / Digital Advertising Agency
• TTL & Digital experience is essential (well versed in Digital)
• Sound knowledge and experience in digital writing, an interest in industry trends (i.e. Twitter spaces and the metaverse) and an understanding of principles and best practice
• An excellent command of the English language (both verbal and written)
• Strong presentation skills
• Strong time management skills
• Strong multitasking skills (ability to work on multiple campaigns/briefs at any given time)
• An online portfolio showcasing all TTL & Digital work

Personal Attributes:

• Team player with the ability to work independently
• Able to work well under pressure
• Creative “out of the box” thinker
• Proactive
• Reliable
• Resilient
• Deadline driven
• Meticulous with attention to detail
• Other: Comfortable to work on-site and comfortable to work alcohol brands (if required)

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Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

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